Articles:
Five steps to Japanese student integration,
Five things to consider when recruiting Japanese Students,
Educational Marketing Journal,
Higher Education Information Services Trust, (HEIST),
Lost In Translation - Insights into Japanese Culture,
Boss Magazine, Australian Financial Review,
Fairfax Limited, Sydney , Australia , August 2004.
Why aren't your recruiting Japanese students?,
Australian Japan Business Co-operation Committee, (AJBCC),
Japan Bulletin, May 2004.
Why Japanese students are turning to Technical
and Further Education (TAFE) in Australia,
Australian TAFE, Australian Education Union,
Melbourne , Australia , Spring 2004.
and Further Education (TAFE) in Australia,
Australian TAFE, Australian Education Union,
10 critical factors to consider when pursuing a career in marketing,
Marketing and E- Commerce magazine,
Niche Media, Melbourne, Australia, October, 2002.
Niche Media, Melbourne, Australia, October, 2002.
Marketing challenges Facing Non Profit Organizations in the New Millennium,
The Institute for Living and Co-operation Kyoto Co-op Institute, Kyoto , Japan . 2000.
Empowering employees drives transportation customer service,
Services Marketing Today Journal, American Marketing Association, August 1991.
Books:
Qualitative international education research
that focused on the four year study of a Japanese international student in Australian tertiary education.
It documents:
1 the students life in Japan prior to study,
2. the student's experiences studying in Australia and
3. the students return to Japan .
Videos & cultural work book
ISBN: 0- 9580582-5-3
Qualitative international education research that identified Japanese student success
across seven education sectors in Australia from High school through to MBA.
ISBN 0-9580582-8-8
Qualitative international education research that identified how Japanese students
select and purchase education across four education sectors in Australia .
ISBN 0-9580582-6-1

Qualitative international education research that identified how Japanese students select and purchase education across three education sectors in New Zealand .
ISBN 0-9580582-7-X

A practical guide for planning, preparing & undertaking a trip to Japan
ISBN 0-9580582-9-6

A practical guide for living & teaching English in Japan
ISBN: 0-9580582 - 0- 2

A practical career guide for Japanese students who wish to work in Australia
ISBN 0-646-36434-0
Book - Case Studies:
Ansett's E - ticket, Marketing in Australia ,
Philip Kotler, Shaw, Fitzroy & Chandler ,
4th Edition, Prentice Hall , New Jersey , USA . 1998.
Service Now, Marketing in Australia ,
Philip Kotler, Shaw, Fitzroy & Chandler,
3rd Edition, Prentice Hall , New Jersey , USA . 1994.
Have your car serviced while you sleep,
Philip Kotler, Shaw, Fitzroy & Chandler,
3rd Edition, Prentice Hall, New Jersey, USA, 1994.
Learn more about Japan at JapaneseCustomer.com


